Expansion Strategy Implementation for SMEs

Authors

  • ANDREAS KARAOULANIS Karaoulanis Andreas MBA, MScEng

DOI:

https://doi.org/10.24297/jssr.v9i2.3785

Keywords:

SMEs, Strategy, strategic business plan, disruptive technologies, customer focus, new markets.

Abstract

The aim of this paper is to introduce some specific strategies SMEs should implement in order to expand to new markets and grow. The author underlines the importance of the three pillars upon which SMEs should establish a concrete strategy. These pillars are the following: adopt disruptive new technologies, focus more on customers and expand into new markets.

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Author Biography

ANDREAS KARAOULANIS, Karaoulanis Andreas MBA, MScEng

Blekinge Institute of Technology

Allumni

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Published

2015-10-17

How to Cite

KARAOULANIS, A. (2015). Expansion Strategy Implementation for SMEs. JOURNAL OF SOCIAL SCIENCE RESEARCH, 9(2), 1804–1807. https://doi.org/10.24297/jssr.v9i2.3785

Issue

Vol. 9 No. 2 (2015)

Section

Articles

License

Creative Commons License All articles published in Journal of Advances in Linguistics are licensed under a Creative Commons Attribution 4.0 International License.