[1]
D. M. Salih Memon, D. Ahmed Bhatti, A. Bashir Shah, M. Shaikh, and D. Muhammad Shaikh, “IMPACT OF MARKETING STRATEGIES ON CUSTOMER RETENSION IN COMMERCIAL BANK: A CASE STUDY OF HBL SUKKUR”,
IJMIT
, vol. 12, no. 1, pp. 3081–3112, Apr. 2017.