SALIH MEMON, D. M.; AHMED BHATTI, D.; BASHIR SHAH, A.; SHAIKH, M.; MUHAMMAD SHAIKH, D. IMPACT OF MARKETING STRATEGIES ON CUSTOMER RETENSION IN COMMERCIAL BANK: A CASE STUDY OF HBL SUKKUR. INTERNATIONAL JOURNAL OF MANAGEMENT & INFORMATION TECHNOLOGY, [S. l.], v. 12, n. 1, p. 3081–3112, 2017. DOI: 10.24297/ijmit.v12i1.6061. Disponível em: https://rajpub.com/index.php/ijmit/article/view/6061. Acesso em: 28 apr. 2024.